The Innocent Pet is a family owned business based in a human-grade factory in Yorkshire. Their aim is to produce a range of luxury pet treats that are nutritious, healthy and made with good quality, carefully sourced British ingredients. Apart from that, these products are grain free and hypoallergenic, and many are single protein, making them ideal for pets who struggle with intolerances.
The Innocent Pet treats are handmade and then gently air-dried to perfection – a slow process that takes up to 7 days, but a process that retains flavour and nutrients. This is all part of the Innocent Promise, which guarantees that they will only ever use the finest ingredients, that they will always honest label their products, be mindful of their environmental impact and be committed to support animal charities and community rescues.